It’s not always easy to find the perfect video idea to a song. But sometimes there is the artist get it.
And so, one of my favortit music videos of all time is: I need a face by Alligatoha
Concept/Narrative
The concept of this music video is simple, but still gets the ton of the music.
We only see a German comedian, who makes different funny faces, and sometimes we get a little look inside his head what is going on there. It’s a man riding a bull.
Very simple but so are the lyrics. In the Song the artist sings about different faces like: “Ein Gesicht für Social Media” (a face for social media). And the comedian just does a face for every face he describes in the song
Cinematography
Everything in this Video is tried to be simple so we have a better look what the actor does. To see it better we have a shoulder close up so we can concentrate on the face.
Alligatoah change his Cinematography in many videos, so it fits with the lyrics and that’s why its hard to say, I could tell just because of the video, if it’s a video from him or not. (Except, you can see him in a view scenes)
Production Design
The Production Design changes a little bit through the Video, at first its dark and just a little light is on the face of the actor. But when we look in his head it´s very colorful with a high color dynamic.
The Artist always have very colorful videos with many dazzling colors. Just the Dark video ton is not very his type.
Performance
It is performed by a German Comedian and so is the style of the Performance. Mostly overacted and funny. Like the Artist himself.
Alligatoahs Lyrics, music style and his appearance are always funny and sometimes a little bit weird, but his lyrics a most of the time pretty deep but always told with a wink.
Editing/Post-Production.
Most of the Time the video is a one-shot. Just with a few visual effects, like some people opens his head and change the movie roll.